They’re simply offering you two free razors for your friends which is a hard deal to refuse. Why it works : Use custom language to create email subject lines that are less corporate and more relatable. 29. “There are 3 days until [event]. Can we talk?” (LeadFuze) leadfuze LeadFuze focuses on cold email opens in this post and this example creates urgency and makes an offer using just seven words. Email subject lines are important for marketing emails and individual communications as part of business and professional life.

Short email subject lines with a clear message

This example is a great reminder to keep the subject Country Email List line short and the message clear. Why it works : Short email subject lines with a clear message are much more likely to be open and read. 30. “My big mistake with popup emails” (AppSumo) AppSumo AppSumo features 80 email subject line examples in this post and this subject line introduces the “big mistake.” Simply stating “My big mistake with popup emails” immiately gets readers thinking about their mistakes and wanting to avoid them. Many people will engage with email simply out of curiosity and to avoid a potential future problem.

We’ve already discuss urgency many times and this example from cosmetics

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Why it works : Many readers are interest in new information that can help them avoid common mistakes. 31. Tarte – “say goodbye to your exclusive  WS Phone List 20% offer” (Sleeknote) sleeknotecom We’ve already discuss urgency many times and this example from cosmetics brand Tarte hits the nail on the head. They use this email subject line to communicate the end of an exclusive discount offer that is typically appreciat by customers. By reminding your readers that the offer will end very soon you give them a clear incentive to click and buy. Why it works :

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