And Furla (Esther Acebo) Among the Companies

The perfect timing with which the well-known italian influencer launch the campaign in collaboration with the american sports brand is the basis And Furla (Esther Acebo) Among the Companies  And Furla (Esther Acebo) Among the Companiesof the data obtain in terms of miv®. €4.5m. And engagement (over 3 million). The voice split of the campaign offers us a clear picture of the importance represent by chiara ferragni’s influencer voice in the campaign. 91.8% of the total miv® comes from her. The split by category confirms instagram as the main channel from which €4.2m of miv® derives follow by online. Youtube and facebook with a total overall value of €202k. Therefore with interesting orders of magnitude but not comparable to those of italian digital entrepreneur.

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Perhaps now more than ever. Look to the largest and most important companies in the world. Precisely in search of actions like this. The miv® generat was €168k. Chiara ferragnixchampion’s sports outfits: the winning #iorestoacasa strategy in analyzing the data relating to the social networks of italian influencers and their use of #iorestoacasa and similar. The recent campaign launch by chiara ferragni for champion could not escape our attention. Within a few days the hashtag b2b leads #chiaraferragnixchampion went viral and sales on the brand’s e-commerce site were sold out.

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Sharing in the top post a short video that portrays italian couples and families facing quarantine with a smile. Wella . On its wella professional facebook channel. Also promot several #onhair clips . Receiving positive feback and comments. With a dual intent: on the one hand the entertainment of its audience. On the other the information and training dicat to both the staff wella and professionals in  WS Phone List  the sector. The miv® generat by the brand was €568k with a total of 86 posts. And finally bulgari . One of the italian brands that together with others has been on the front line for covid-19 by producing a hand sanitizing gel. Promot the initiative on social mia and beyond. Making the news spread around the world and favoring a positive reaction from the brand’s followers who.